Transport communications

Portcare International is the press relations consultancy for the shipping and logistics industry. Formed by transport people for transport people. We can truly claim to understand our clients’ needs and ‘talk the same language’. Portcare provide effective, value for money PR to some of the industry’s best-known names.

“K” Line Provides Aid for Promotional Events in the US in support of Tohoku region, Japan

August 12, 2015

Kawasaki Kisen Kaisha, Ltd. (“K” Line) has announced that it has provided free ocean transportation of festival decorations that will be used at sightseeing and product promotion events in California, United States, which will be held by six prefectural capitals in Tohoku region, Japan.

These events will be held with the aim of attracting tourism from foreign countries and expanding markets for local products of Tohoku, which was seriously affected by the great east Japan earthquake in 2011,. “K” Line has decided to provide free ocean transportation for the events as part of its support for the reconstruction of the region.

The festival decorations will be used at two events being held in Los Angeles County. One is the 75th NISEI WEEK JAPANESE FESTIVAL on 15 – 16 August in Little Tokyo, and the other is the 2nd RISING TOHOKU FOOD FAIR IN L.A from 20 – 23 August in Torrance.  “K” Line hopes the success of these events will result in improved awareness and tourism for the Tohoku region and interest and demand for its local produce.